Radar RED Program
What Is The Radar RED Program?
The Radar Elite Dealer (RED) Program is a tiered partnership platform designed to reward retailers for their commitment to the Radar Tyres brand. Dealers earn placement in Bronze, Silver, or Gold tiers based on their annual purchase volume, with each tier unlocking increased advantages. As dealers move up the tiers, they gain access to higher rebates, exclusive promotions, and enhanced marketing resources.
In addition to financial incentives, RED Dealers benefit from dedicated support, by combining a structured rewards system with meaningful business benefits, the RED Program helps dealers maximise profitability while delivering an elevated experience to customers.
Why Join The RED Program?
Financial Growth
- Direct rebates paid by Omni United
- 25% off staff tyres per year (dependent on RED level)
Marketing Support
- Professional social media content support
- Assistance with website content and Radar Tyres branding integration
- Online dealer locator listing
POS & Branding (dependent on RED level)
- Dual-branded POS
- Bespoke POS
- Indoor/outdoor branding elements
- Car/van branding
Branded apparel
Additional Program Benefits
- Casing collection service
Additional exclusive dealer perks
Become a RED Dealer
Applicants must already have an active account with Eden Tyre Sales LTD to be considered for this program